Blogging Presentation

History of blogging

* Technology existed since 1999
* “Blog” became of most searched word of the year for Merriam Webster Online in 2004
* LITA listed blogs as one of the Technology Trends at 2005 ALA Winter
* When 2005 I first subscribed to RSS feeds, 50 of the Bloglines’ top 200 most-subscribed blogs were library or librarian blogs.
* Ann Arbor Public Library’s entire website is made out of blogs
* 2006 Mellon Award for Technology Collaboration winner Casey Bisson earned his award by creating WPopac, a Word Press blog-based catalog protoype.

Library Blogs in Arizona

* Library Tech Talk Blog
* Scottsdale Public Library staff blog
* Phoenix Public Library Teen Blog
* ASU Libraries News

Blogging 101

by Rich Glady
Here is Rick’s powerpoint presentation “Blogging 101” — https://mclctechtalk.files.wordpress.com/2007/04/blogging-101mc.ppt

Resources:

Understanding Blog Speak (revised) outdated (April 2005) but a good list for beginners.

Douglass, Robert T. et. al. Building Online Communities with Drupal, phpBB, and WordPress. Berkley, CA: Apress, 2006.

Blog software comparison chart (Last updated May 2006) — already somewhat outdated.

On choosing blogging software: Blog Software Smackdown (posted on November 11, 2005)– the information is outdated but the principles still apply.

Top Ten Blogging Tips and Insights from a Novice Blogger — I have read many top-ten lists of blogging tips, however, this one has remained to be my favorite.

Stephens, Michael. “Web 2.0 & Libraries: best practices for social software.” Library Technology Reports 42:4 (July/August 2006), pp. 15-35.

“Mattering in the Blogosphere: cybrarians speak frankly about their online lives.” American Libraries (March 2007), pp.40-44.

Michael P. Sauers. Blogging and RSS: a Librarian’s Guide. Medford, NJ: Information Today., 2006.

EFF Legal Guide for Bloggers Rebecca Blood’s Weblog Ethics

Charlene Li’s Blog: blogging policy examples

Feedster for searching for blog posts

Technorati another blog search engine

Implementing Library Blogs

by Michael Stephens

  • Gather a strong blog team — some of the best library blogs are comprised with multiple voices
  • Choose the software and host — blog hosting sites vs locally hosted
  • Create and customize the look and feel of your blog, which means to know some basic html and CSS; by all means, allow comments
  • Train your staff — have the blogging guidelines and the style sheet, train staff with with some basic html elements
  • Launch with a soft opening, so you can work out bugs or kinks

Best Practices for Library Blogs

by Michael Stephens

  • Read and evaluate as many blogs as you can (Roseline’s note: also analyze and understand your blog stats.)
  • Learn about the ethics of posting to a blog and publish posts
  • Find your voice and develop a mission
  • Create staff buy-in
  • Focus on content
  • Share authorship
  • Post often and succinctly
  • Tag your posts
  • Develop a style guide
  • Take the time to train staff members about posting to a blog
  • Integrate blogs into your site
  • Create a sense of transparency
  • Be human (first person) and give good voice
  • Roseline adds: allow comments (monitor, instead of worry about and ban comments); make your blog searchable; allow trackback; monitor blogs about your library (use Technorati or Feedster); syndicate your blog; tell your audience, with relevant information, about who you are.
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2 Responses to “Blogging Presentation”

  1. This is a lot of great information. Hopefully it will be useful in trying to convince our IT department to let us try out a blog of our own. One thing though, the linking for Charlene Li’s blog only links back to the MCLC Tech Talk home page.

  2. Thanks for letting me know. It’s fixed now.

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